Coverart for item
The Resource What women want : the global market turns female friendly, Paco Underhill, (electronic resource)

What women want : the global market turns female friendly, Paco Underhill, (electronic resource)

Label
What women want : the global market turns female friendly
Title
What women want
Title remainder
the global market turns female friendly
Statement of responsibility
Paco Underhill
Creator
Contributor
Narrator
Subject
Genre
Language
eng
Summary
The author of Why We Buy reports on the growing importance of women in everybody's marketplace--what makes a package, product, space, or service "female friendly." He offers a tour of the world's marketplace--with shrewd observations and practical applications to help everybody adapt to the new realities. Underhill examines how a woman's role as homemaker has evolved into homeowner; how the home gym and home office are linked to the women's health movement and home-based businesses; why the refrigerator has trumped the stove as the crucial appliance; why some malls are succeeding while others fail. "The point is," writes Underhill, "while men were busy doing other things, women were becoming a major social, cultural, and economic force." And, as he warns, no business can afford to ignore their power and presence--From publisher description
Accompanying matter
technical information on music
Cataloging source
N$T
http://library.link/vocab/creatorName
Underhill, Paco
Dewey number
658.8/343082
Form of composition
not applicable
Format of music
not applicable
LC call number
HQ1421
LC item number
.U53 2011eab
Literary text for sound recordings
other
PerformerNote
Read by Mike Chamberlain
http://library.link/vocab/relatedWorkOrContributorName
  • Chamberlain, Mike
  • Blackstone Audio, Inc
http://library.link/vocab/subjectName
  • Women
  • Women
  • Women
  • Social influence
Target audience
adult
Label
What women want : the global market turns female friendly, Paco Underhill, (electronic resource)
Link
Instantiates
Publication
Note
  • Unabridged
  • Audio file
  • Title from image on Web page (viewed Apr. 21, 2011)
  • Previously released on MP3-CD, 2011
Antecedent source
unknown
Capture and storage technique
digital storage
Color
not applicable
Configuration of playback channels
unknown
Dimensions
  • not applicable
  • unknown
Extent
1 online resource (1 sound file)
File format
one file format
Form of item
online
Groove width / pitch
not applicable
Isbn
9781441786289
Isbn Type
(electronic audio bk.)
Level of compression
unknown
Note
  • Unabridged.
  • Audio file.
  • Title from image on Web page (viewed Apr. 21, 2011).
  • Previously released on MP3-CD, 2011.
  • EAUDIOBOOK
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
sound
Special playback characteristics
digital recording
Specific material designation
  • other
  • remote
Speed
unknown
Stock number
9FA18912-BF81-4199-AF36-DCDD81526449
System control number
  • 1046211
  • (OCoLC)ocm713833704
  • 4542-35060
  • (OCoLC)713833704
  • (OCoLC)ocn713833704
  • (OUa)vtls000874085
  • 1046211
Tape configuration
not applicable
Tape width
not applicable
Label
What women want : the global market turns female friendly, Paco Underhill, (electronic resource)
Link
Publication
Note
  • Unabridged
  • Audio file
  • Title from image on Web page (viewed Apr. 21, 2011)
  • Previously released on MP3-CD, 2011
Antecedent source
unknown
Capture and storage technique
digital storage
Color
not applicable
Configuration of playback channels
unknown
Dimensions
  • not applicable
  • unknown
Extent
1 online resource (1 sound file)
File format
one file format
Form of item
online
Groove width / pitch
not applicable
Isbn
9781441786289
Isbn Type
(electronic audio bk.)
Level of compression
unknown
Note
  • Unabridged.
  • Audio file.
  • Title from image on Web page (viewed Apr. 21, 2011).
  • Previously released on MP3-CD, 2011.
  • EAUDIOBOOK
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
sound
Special playback characteristics
digital recording
Specific material designation
  • other
  • remote
Speed
unknown
Stock number
9FA18912-BF81-4199-AF36-DCDD81526449
System control number
  • 1046211
  • (OCoLC)ocm713833704
  • 4542-35060
  • (OCoLC)713833704
  • (OCoLC)ocn713833704
  • (OUa)vtls000874085
  • 1046211
Tape configuration
not applicable
Tape width
not applicable

Library Locations

  • Northwest LibraryBorrow it
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    40.118513 -83.076143
  • Old Worthington LibraryBorrow it
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    40.090609 -83.016926
  • Worthington Park LibraryBorrow it
    1389 Worthington Centre Dr, Worthington, OH, 43085, US
    40.123032 -82.980439
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